Digitisation

Are protest movements emerging in Social Media? Are they a foundation for anger and fear? Jacquelien van Stekelenburg, Director of Research of the Department of Sociology, Vrije Universiteit Amsterdam, examined the questions.

Smartphone replaces spatula: "Prepared food" is booming. We want to get our food quickly and easily. Delivery and similar distribution still cost considerably more than home-cooked food. But that will change soon, writes researcher Christine Schäfer in a GDI study.

2019 protests took place all over the world: from Hong Kong to India, the Middle East, Africa and Europe to North, Central and South America. The reasons vary. In the run-up to European Trend Day, an exclusive graphic by the GDI provides an overview of where and when protests took place

A new social media app is conquering the world. Chinese short video platform Tiktok is currently experiencing a large, but also controversial media presence. The GDI has collected usage figures for Switzerland.

Amazon's extended product portfolio exemplifies theses of the GDI study "The End of Consumption". Smart gadgets like the newly announced "Echo Frames" combine the physical, digital and mental worlds.

At the 69th International Retail Summit, Jeongwen Chiang, Professor of Marketing at CEIBS, gave an interview on the development of the Chinese market and the main differences between European and Chinese retailing.

Data – a valuable resource, advertising pool, or infrastructure? In the new study “Out and about with smart assistants,” GDI researchers developed three data employment  strategies for the tourism industry.

The analog age is over, and the digital age has long since begun. How can the data-driven world be made future-proof? - Answers from the new GDI study "The End of Consumption".

GDI researchers write in the study "The End of Consumption as We Know It" that there is no longer a classic way for a product to reach the consumer via manufacturing and retailing. Anyone can take up any position in the chain.

Everyone is collecting data, but hardly anyone is using it. This slumbering potential can only be fully utilised with common standards and a common language. The latest GDI study describes what this could mean for the tourism industry.