13th European Trend Day

15 March 2017

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Tom Vanderbilt

US-American journalist and blogger who writes for publications such as Wired, The New York Times Magazine and the Wall Street Journal. His bestselling book "Traffic" examines the psychology and culture behind today's drivers. His current book is "You May Also Like: Taste in an Age of Endless Choice".
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Mike Lanza

Founder of Streetography, a map-based photo sharing app, and author of "Playborhood", a guide to create a rich neighborhood play life for kids. Prior to Lanza's writing career, he was a five-time software and Internet entrepreneur in Silicon Valley.
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Robin Hanson

Associate professor of economics at George Mason University and research associate at the Future of Humanity Institute of Oxford University. Hanson has pioneered prediction markets, also known as information markets and idea futures, since 1988. His first book "The Age of Em: Work, Love and Life when Robots Rule the Earth" was published in 2016.
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Allison Crank

American designer and filmmaker based in Lausanne, Switzerland. Crank works at the intersection of technology, media and architecture. For her Master’s thesis at the Design Academy Eindhoven, she created a virtual reality shopping center, called The Reality Theatre, that was presented at the Dutch Design Week 2015 and awarded the Gijs Bakker Award and the Keep An Eye Grant.
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Mario Sixtus

Journalist, author and filmmaker. The focus of his works are current developments on the Internet, in net-culture and net-politics. His articles appear in the German newspapers "Die Zeit", "Frankfurter Allgemeine Sonntagszeitung", "Handelsblatt", and in the "Focus" magazine. Sixtus received the Grimme Online Award and the Lead Award for his web video series "The Electric Reporter".
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Stephen Graham

Professor of Cities and Society at Newcastle University and author of «Vertical» and «Cities Under Siege». Graham’s research centres on vertical aspects of cities and urban life, links between cities, technology and infrastructure, and on the mediation of urban life by digital technologies. His works have been translated into eighteen languages.
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Peter Wippermann

Founder of Trendbüro, Hamburg. Peter Wippermann is a Professor of Communication Design at Folkwang University of the Arts, Essen, a specialist in trend-based brand management, and the author of numerous publications.
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Norbert Bolz

Professor of Media Studies at the Technical University of Berlin, zeitgeistphilosopher and trend analyst. Bolz is an important thinker on cultural development and author of numerous publications on media, marketing and communication.
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David Bosshart

CEO of the Gottlieb Duttweiler Institute, one of Europe’s leading think tanks for business and society. The focuses of David Bosshart’s work are trade, consumption, management and social change.

Extended Reality Map


Brigitte Fischer
Telephone +41 44 724 62 66


Programm (PDF)


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Virtual Reality Room

Dive into the "Virtual Reality Experience" at the Trend Day 2017! 

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